_Introduction to the cultural, historical, and theoretical backgrounds
_Project examples demonstrate formal diversity
_Presenting possibilities to create visual Identities
_Work inspiration from Kawaii and Emojis aesthetics for graphic designers

A means of expression for billions of people, emojis have established their function in our everyday lives. Increasingly complex in quality and quantity, these written language companions have long since transcended the realm of written communicatio to become a pop culture phenomenon of their own. This handbook is a manual and source of inspiration for anyone seeking to understand and use the full potential of emojis in visual communication.

It combines cultural, historical, and theoretical backgrounds with practical application examples. Selected works from recent years demonstrate the formal diversity of emojis and offer inspiration for one’s own work. Specific cases are used to show how emojis can be used in very different ways in the implementation of design tasks and creative projects to thus become part of visual identities.