Die Kunst der Beschriftung
_Overview of the history and fundamentals of lettering
_Analysis of hand lettering, font styles, and use of materials
_Wide range of examples of contemporary and historical works
_Inspiring practical guide for typographers, designers, and anyone interested in fonts
This title deasling with the "Art of Lettering" presents the production processes of more than eighty lettering techniques with short, explanatory texts and numerous photographs. The result is a comprehensive compendium of classic and contemporary methods of producing and applying lettering.
Andrew Haslam visited artisans and artists on-site in their businesses and studios and documented their work. The book includes painted, printed, glued, molded, punched, cast, cut, engraved, and carved lettering on or in paper, plastic, metal, glass, stone, wood, and chocolate, as well as knitted, embroidered, and knotted letters, animated or illuminated lettering in films or on house facades.