Graphic Design Manual
_Fundamental principles of visual order and form creation
_Clear exercises on contrast, rhythm, and composition
_Systematic introduction to creative thinking
_Influential textbook for graphic design and visual communication
Armin Hofmann's textbook, published in 1965, is still considered a standard work in graphic design education worldwide. Especially in times of a return to a clear and minimalist formal language, Hofmann's work offers an ideal starting point for contemporary design.
To accommodate contemporary design techniques, this new edition has been structured according to a computer-friendly system. It analyzes visual and formal elements and examines their principles for application to today's screen work. The book demonstrates that even over 50 years after the first edition, Hofmann's theories and approaches remain valid for new generations of designers.