Swiss Design

_Swiss design of the last 100 years
_Locally developed and produced, known and distributed worldwide
_Proven as well as new developments
_With portraits of the designers

Swiss designer products are known, loved, and sought after worldwide. They are highly valued for their timeless design, excellent quality, and durability. Reduced, functional, and high-quality, Swiss design is part of a tradition in which everyday and luxury goods, craftsmanship and industry, art and design all mutually enrich each other.

This publication showcases timeless, unaltered icons, some dating back to the early 20th century, as well as contemporary creations that have earned a name for themselves with the highest awards and are continuing the success story of Swiss design. It presents 200 Swiss design products, recounts their development histories, and profiles the respective designers and brands. Presented chronologically, images and texts reveal the reasons for their fascinating success at home and abroad.